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Sunday, July 13, 2025

Insurer IAG acquires Carrie Kwan’s ladies in enterprise networking platform Mums & Co


Serial entrepreneur Carrie Kwan has bought her ladies’s microbusiness advisory and networking platform, Mums & Co, to insurance coverage big IAG for an undisclosed sum.

The deal, through IAG’s NRMA Insurance coverage model, displays a longstanding relationship with Kwan, relationship again to the genesis of Mums & Co in 2016, with the insurer an current investor within the enterprise.

The sale of the startup after seven years was revealed on the launch of a brand new report, Micro however Mighty: Magnifying Microbusiness in Australia, commissioned by NRMA Insurance coverage. It discovered that microbusinesses (usually as much as 4 workers) make up 89% of all Australian companies, with the sector rising by 14% over the previous 4 years to 2.28 million companies, using 2.9 million folks.

Kwan and her staff of three will proceed to run the model beneath the auspices of the insurer.

“It offers one of the best of each worlds for Mums & Co; to proceed with our entrepreneurial spirit, buoyed by the help and sources of NRMA Insurance coverage,” she stated.

“It’s an thrilling period and management alternative for organisations and types to point out how deeply they care for patrons and the neighborhood. I’m proud to have led Mums & Co to this chance and looking out ahead to working collectively so as to add worth to NRMA Insurance coverage’s clients and de-risk enterprise for business-owning ladies and moms, and their ‘Co’.”

For Kwan it means returning to company life after almost a decade in small enterprise.

“I’m a two-time founder that began my profession in company, so it feels nice to return ‘full-circle’ and champion the function of intrapreneurship at an organization that’s dedicated to creating the world of business-owning ladies a safer place… while nonetheless knees deep in advocating for feminine entrepreneurship and funding in women-led ventures,” she stated.

Discussing the microbusiness report, Kwan stated greater than a 3rd (35%) of Australian companies have been owned by ladies.

“With decrease boundaries to entry, ladies are creating extra companies than males, and this more and more turns into a viable choice to earn an revenue and stability profession and household,” she stated.

“Nevertheless, because the report reveals, microbusinesses are sometimes neglected and don’t get the eye and help they deserve. It’s very important to proceed to help ladies in any respect phases of enterprise and motherhood.”

NRMA Insurance coverage CEO Julie Batch stated the acquisition of Mums & Co was a pure development for them.

“We’re thrilled to proceed to help a platform that helps business-owning ladies construct their experience and networks,” she stated.

“Our funding will allow Mums & Co scale-up in order that collectively we may also help much more microbusinesses throughout the nation succeed.”

Kwan stated the one change to the Mums & Co members will see is nice help and scale operations or service, solely extra help and scale.

“This thrilling new section provides extra enterprise ladies entry to our digital subscription which helps our members construct deep networks, entry strategic steerage, sources and help. We’re additionally excited to have the chance so as to add extra worth to NRMA Insurance coverage clients.

The insurer is providing 500 free 12-month Mums & Co community-level subscriptions to ladies till August 31.

The fifth annual Be MPowered convention shall be held on October 26, and shall be free to attend on-line.



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