ChatGPT is a useful brainstorming device. Ask ChatGPT for content material concepts, finetune the follow-ups, and also you’ll possible find yourself with significant options.
Listed below are six of my favourite content-idea prompts.
ChatGPT Prompts for Content material Concepts
Embody Your Want
Add the phrase “Generate content material concepts to…” Then state your want. Examples embrace:
- Spur social media shares.
- Enchantment to bloggers and journalists.
- Drive natural visitors.
- Appeal to patrons on the high of the gross sales funnel.
- Interact web site guests.
- Re-engage inactive purchasers.
- Educate prospects.
- Differentiate a product from opponents’ variations.
For instance, I entered this immediate looking for concepts to recruit physicians:
We’re constructing a nationwide community of docs to supply personalised healthcare companies. Generate content material concepts to draw docs who may be part of our community. Spotlight the advantages of becoming a member of a community versus an impartial apply.
Listed below are ChatGPT’s responses:
- “Becoming a member of Forces: The Worth of a Nationwide Physician Community”
- “Streamlining Your Follow: How Our Community Simplifies Administrative Duties”
- “Navigating Healthcare Rules: Compliance Made Simple with Our Community”
- “Economies of Scale: Leveraging Group Buying Energy”
- “Danger Administration and Malpractice Safety”
Exclude a Goal Key phrase
I get good outcomes after I power ChatGPT to exclude my organic-search goal key phrase. The responses entice shoppers who could also be unaware of my consumer’s product and are looking for one thing else.
Say a consumer supplied peer-to-peer loans. I might immediate ChatGPT for content material concepts for individuals in search of loans however not essentially peer-to-peer, equivalent to:
Provide you with content material concepts to draw shoppers seeking to borrow cash. Exclude the phrase “peer-to-peer mortgage,” as many potential debtors are unfamiliar with this mortgage kind.
The response included:
- “Unlocking Monetary Freedom: How People are Serving to Every Different Attain Their Targets”
- “Empowering Your Funds: The Rise of Neighborhood-Based mostly Lending”
- “Your Information to Borrowing and Investing with P2P Platforms”
- “The Sharing Economic system Meets Finance: Exploring P2P Lending”
ChatGPT’s partial response to the immediate looking for content material concepts for folk seeking to borrow cash. Click on picture to enlarge.
Request a Format
Embody in your immediate the specified format, equivalent to:
- Listicle,
- FAQ,
- Lengthy-form information,
- Step-by-step how-to article,
- Analysis paper,
- Survey,
- Interview,
- Video or video collection,
- Q&A.
You may also immediate ChatGPT for format concepts. Right here’s an instance:
For advertising and marketing, I write articles, publish interviews and create movies. Which different content material codecs ought to I think about?
Encourage Creativity
ChatGPT follows directions. It’s going to supply unconventional concepts if that’s the case prompted. Attempt including the next directions:
- “Keep away from generic concepts,”
- “Assume creatively,”
- “Generate authentic concepts,”
- “Concentrate on distinctive advantages as an alternative of repeating others.”
Goal Personas
Begin the session by asking ChatGPT to create person personas in your product. Then choose one and immediate ChatGPT for content material concepts for that persona. For instance, I entered this immediate:
My firm gives peer-to-peer loans. Generate a listing of purchaser personas we should always goal.
ChatGPT produced potential personas, together with this one:
“‘Entrepreneurial Innovator.’ These people are entrepreneurs or small enterprise house owners in search of fast entry to capital for enterprise enlargement, buying stock, or funding new initiatives. They could discover peer-to-peer loans extra versatile and accessible than conventional financial institution loans.”
I then prompted ChatGPT:
Create 10 content material concepts to draw the “Entrepreneurial Innovator” persona.
Present Examples
Analyzing textual content is a power of ChatGPT. Think about requesting concepts primarily based by yourself content material or opponents’. Right here’s a pattern immediate:
Recommend content material concepts primarily based on this content material [PASTE CONTENT HERE].
In case you paste your individual textual content, request complementary concepts.