This story initially ran on Enterprise Insider.
That is an as-told-to essay primarily based on a dialog with Bre Fleschner, proprietor of an Airbnb that is turn out to be identified for internet hosting bachelorette events in Tempe, Arizona. It has been edited for size and readability.
I’ve all the time needed to be an entrepreneur and personal my very own enterprise. I needed my cash to work for me, and I did not need a 9-to-5 job. My dad and mom had been enterprise homeowners after I was rising up, so it is within the household.
I additionally love actual property a lot — every thing from house designing to house-flipping initiatives. I might watch HGTV all day.
Once I graduated from faculty in 2015, I needed to have trip leases everywhere in the U.S.
I had this imaginative and prescient primarily as a result of I like touring, but additionally as a result of I needed folks to expertise these properties as an alternative of them simply sitting there.
Bre Fleschner owns the bachelorette desert dream home Courtesy of Bre Fleschner
I needed them to be my “dream homes,” and when folks would go to, they’d need to see extra of these homes in Nashville, Orlando, Miami, or all of those completely different, cool locations.
I bought my begin after I moved out to Arizona in 2019 from St. Louis
It felt like a calling from God, and I knew this was the place I wanted to begin my enterprise. I reached out to a realtor, and she or he was a mentor to me who was doing precisely what I needed to do.
I discovered my property situated simply outdoors of Scottsdale, in Tempe, in December of 2020. It was proper earlier than the craziness of the market, so I bought a very good deal on it. I used to be in a position to buy it for a bit of over $400,000 with a standard mortgage.
The desert dream home features a heated pool within the yard. Courtesy of Bre Fleschner
It was the one factor I might afford on the time, so I needed to make do with what I might. It is since changed into my desert dream home.
I did have pals who needed to have their bachelorette events within the space, so I believed it was fascinating. I simply by no means thought the world can be as fashionable as locations like Nashville.
Once I embellished the home, I did so in a means that mirrored what I needed. I needed teams of ladies to remain in my homes — I figured they’d be much less damaging — and the home is sort of in a celebration space, so I made a decision to make all of it girly. It is Barbie-ish and cute.
Bachelorette desert dream home bed room Courtesy of Bre Fleschner
Fortunately, I have never had any points with the property
I’ve turn out to be pals with my neighbors and ensure to allow them to know that their consolation is my prime precedence.
I make certain the friends are conscious that there are quiet hours. I do not present audio system the friends can take outdoors, I do not enable DJs, I ask them to not carry any extra folks over, and I encourage all friends to be courteous.
I’ve by no means needed to kick anybody out as a result of unhealthy conduct, and often, the property is left squeaky clear.
Airbnb proprietor Bre Fleschner. Courtesy of Bre Fleschner
On the time I designed the property, I used to be actually into influencing
I thought of what would make somebody come to my home, and one of many issues was Instagrammable spots. So I’ve murals all over the place that I hand painted. I solely had a lot cash to do the issues I needed to do, so I bought inventive.
That is as a result of after I bought the property, there was a significant plumbing challenge that we thought the earlier homeowners had been caring for however did not. That was a mishap that value me 1000’s I wasn’t anticipating. I additionally spent some huge cash on furnishings, however I did loads of the portray myself and went to thrift shops to chop prices.
Nonetheless, all people who visits loves it. I’ve by no means had any complaints in regards to the décor. If something, folks say: “This place is so significantly better than the photographs,” and “The photographs do not do it justice.”
Fortunately, I could make greater adjustments now
I am within the means of including an extra bed room and extra murals. Lots of people are actually doing what I am doing, so I need to discover methods to remain on prime.
Earlier than I began accepting Airbnb bookings, it was that point when it was nonetheless very easy to explode on TikTok, so I created a TikTok displaying folks what I used to be doing and explaining that it might be the latest property within the Scottsdale space for ladies. Certainly one of my movies went viral and had over 500,000 views and I gained 16,000 followers. Earlier than I even had the property listed, folks had been asking to get on a reserving listing.
My launch date was March 1 of 2021 and instantly my summer season was virtually booked up — it was actually cool.
Bachelorette desert dream home sofa Courtesy of Bre Fleschner
Nonetheless, the Airbnb panorama is altering
This time final yr I had roughly twice as many bookings as I do that yr. There are actually so many properties on the market doing precisely what I am doing. I am getting again on social media now to share movies and provides updates on what I am doing, to assist maintain my property on prime.
If that is what you need to do for a dwelling — like I do — you must put your coronary heart and soul into your properties. You even have to vary and replace your properties, and maintain listening to what works and what does not work.
What’s labored for me is having a house with distinctive designs, providing a heated pool, promoting on social media, and dealing with a third-party administration system. To this point, the one factor that hasn’t labored was shopping for low cost furnishings — it didn’t final lengthy.
The aim this yr is to buy one other house within the Scottsdale space, get one in Nashville, one other in Palm Springs, in addition to a pair in Florida.