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As a advertising and marketing strategist, I’ve at all times been entranced by Nike’s branding. It’s like they’ve found the proper rhythm to make my pulse race earlier than my adrenaline-fueled physique yells simply do it.
- The glossy design.
- The energizing consolation.
- The athletic supremacy.
- The glossy, glossy design.
I took on a 3-month sprinting exploration.
The principles have been easy.
Each time I discover myself hesitating, I must lace up my trainers and chase down a few Nike campaigns to see what their trailblazing design group is crafting.
Though it was a problem, I felt like a child in a sweet retailer throughout a sugar rush, snagging Nike insights like a squirrel goes nuts for acorns.
With my motivation reservoir crammed to the brim, I’m able to unleash the inspiration.
Nike’s advertisements aren’t simply commercials; they’re a siren name to the interior designer in all of us. Take the Nike By You marketing campaign, as an illustration. What’s that you just see? Nike’s model? Oh no, that’s your model they’re promoting.
I stumbled upon this advert throughout my 90-day exploration, and it made me do a double-take, then a triple-take. It was like discovering Waldo carrying my favourite jacket.