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Wednesday, November 6, 2024

Music licensing platform Melodie raises $1 million


Music licensing platform Melodie has raised $1 million at a $15 million valuation, a greater than four-fold improve on the $4m valuation when the software program startup beforehand raised $600,000 in September 2021.

The increase included follow-on investments from Code Barrel founder Nick Menere, and The Drop Competition co-owner Peter Pressure. 

The funds shall be used for development in Melodie’s three core  segments – B2C, B2B, B2B2C – with a concentrate on the corporate rising US footprint.

Founder and managing director Evan Buist mentioned it has been a robust 18 months of catalogue development, broadcast placements and consumer acquisitions for Melodie.

“Royalties are on the transfer and  LTM revenues are up 250%. I’m assured we’ve a robust development trajectory with offshore  revenues set to exponentially improve within the coming months and years as we develop into new  territories,” he mentioned.

“As we mark our fifth yr of operation, we at the moment are on the stage of constructing a world presence and we’re dedicated to taking part in a big function within the improvement and  commercialisation of nice Australian expertise.” 

The tech-based music licensing now covers the breadth of the creator financial system from movie and TV sync to extra just lately consumer generated content-centric inventive expertise platforms through the Melodie API, which now receives greater than 2 million search and obtain calls each day.. 

Its Australian music library contains ARIA-winning composer Helena Czajka (Bluey) and Karma County’s Brendan Gallagher, in addition to Yuin Nation hip hop artist,  Nooky, and singer/songwriter  James Henry. 

Buist mentioned that with consumer requests driving demand, amid a necessity for spend money on the improvement of First Nations music, Melodie has dedicated to investing a minimal of $25,000 in creating Aboriginal and Torres Strait Islander artists for sync alternatives through its platform.

“The demand from our purchasers to  license genuine music from First Nations artists has by no means been larger,” he mentioned.

“Our objective is to be a driving power within the improvement of a First Nations display screen music financial system: to have interaction and  join Australia’s unbelievable Aboriginal and Torres Strait Islander artists with the myriad alternatives round music synchronisation and royalties.” 

The enterprise additionally just lately launched a US sync division below LA-based business veteran Gary Helsinger, putting music in  TV exhibits corresponding to Armed & Harmful, Actual Housewives, Matt Wright’s Wild Territory, Bondi Rescue, Raise the Ice, EVOLVE, Ninja Warrior and Outback Automotive Hunters.

Buist mentioned Melodie platformed music is now heard world wide with greater than 2 million minutes of music broadcast on free-to-air and VOD platforms in Australia alone, and there’s potential for native music to be heard broadly globally. 

“We are dedicated to contributing to the event and implementation of Australia’s Nationwide Cultural Coverage,” he mentioned.  

“According to that, this week we’ve launched a primary of its variety “Australia” button on our music licensing platform, permitting native companies, manufacturers and display screen producers to look music  produced solely by Australian artists and composers.

“Utilizing Australian music when making content material is a straightforward means for native companies to get behind our business.”

 



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